Looks like models are out of the picture for Dolce & Gabbana.
For their summer 2017 campaign shot in Capri the label is going social media influencers with some faces such as Cameron Dallas (Vine star) but also Presley Gerber (son of supermodel Cindy Crawford), Gabriel Kane Day-Lewis (son of Daniel Day Lewis), Luka Sabbat (style influencer), Brandon Thomas Lee (son of Pamela Anderson & Tommy Lee), Rafferty Law (son of Sadie Frost & Jude Law), Zendaya Coleman (actress & singer), Sonia Ben Ammar (model girlfriend of Brooklyn Beckham), and Thylane Blondeau (model), who together have more than 50 million Instagram followers!
Is the following of those “influencers” Dolce & Gabbana customers? It is one thing to follow someone on Instagram but another thing to afford a $1,145 t-shirt. Maybe they are just going for the likes.