Presenting The Lacoste Lab
The Lacoste Lab revives the tradition of innovation, an integral part of the brand’s DNA. Besides being a tennis champion, René Lacoste was also a great inventor and designer.
He invented and designed for his own comfort and efficiency on court, he also created technical and revolutionary tennis rackets, balls, golf clubs and golf bags as well as the first ever tennis-ball throwing machine.
The artifacts produced by the LACOSTE LAB naturally build a bridge between the brand’s heritage and its future.