Sex Now Sells Online For Tom Ford

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Sex Sells is Tom Ford mantra ever since he was Gucci creative director in the 90's. Ok sex sells, we all know that but if you can sell online, it may just sell more.

So Tom Ford has launched his online store www.tomford.com.

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“I have waited patiently to introduce e-commerce until I felt the foundation of the brand was well established offline. We now have 98 retail locations worldwide and the online store is an extension of them: it is a beautiful online space that carries exceptionally crafted, hand-made products and offers superlative service.” Tom Ford.

Well I don't believe any of that for a second. I am pretty sure Tom Ford is (was) against anything online and fought really hard against any social media - TF twitter @TomFordIntl and instagram @TomFord accounts are just over a month old - but sadly it was a question of time for him to give in.

I do not believe social media does much for sales, especially for a luxury labels, but all those people wearing Tom Ford do need something more than #TomFord on their tweets or insta-selfies ... they want to link back to their favorite brands and that creates an entire new universe, a universe that is out of control for designers but that is just the name of the e-game.

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I am not an e-commece fan, I like to go to stores, see, try, feel ... you know, old school shooping. Plus Tom Ford is kinda mega expensive ... but you may be in a 'rush' of whatever and ab-so-lu-te-ly need the (amazing) Buckley Alligator briefcase priced at $33,990 delivered to your home. Currently, shipping is limited to the U.S. only. (same day delivery in Manhattan, of course).

Shopping therapy is not really a therapy, but online shopping ... now that's a desease! You loose the pleasure of actually enjoying an entire experience in a store (I am talking Tom Ford not H&M shopping here) you are just disconnected and spend money that will eventually lead to unsatisfaction ... but you spend money and that is what all retailers want.

Shipping and returns are free! YAY. Better not scratch that Alligator briefcase before returning it.

In other Tom Ford news, Mr. Ford will be discussing his life and career during an Apple Talk at the Regent Street Location on 4/7 at 7pm. A complimentary download of the talk will be available on iTunes shortly following the event.

Tom Ford is my fashion God, if I could I would fly to London for that event.

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Brian Shimansky By ChuanDo & Frey For L'Officiel Hommes Singapore

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Brian Shimansky photographed by ChuanDo & Frey for the  Spring Summer 2014 issue of L'Officiel Hommes Singapore. I love it even tho one of his legs look humongous due to the angle, I like the effect, very 'summer dream'.

Model Oliver Baggerman Is The Face - and Body - Of Alida Dominguez

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Model Oliver Baggerman is the chosen one for Spanish swimwear label Alida Dominguez Spring Summer 2014 campaign.

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Brooklyn Beckham Does Man About Town Magazine

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At 15 Brooklyn Beckham makes his debut on the cover of Man About Town magazine. I mean his younger brother Romeo is already rocking international campaigns like Burburry and by the look of it, Cruz and Harper Seven are well on their way too ... so I think the game is on between the Beckham's kids ;-)

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Brooklyn was photographed by Alasdair McLellan.

I am not sure I get the 'Quiche' thing on the cover. In France when you say that someone is a 'quiche' you refer to them as kind of dumb. In fact this muct be something added by a fan site or something like that, because I do not see a men's fashion magazine adding a quiche on their cover lol.

Go and visit Dailymail who got the exclusive first look for more images.

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Harry Judd - McFly - In His Birthday Suit For Attitude 20th Anniversary Issue

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Happy birthday to Attitude magazine, turning 20 this month. Helping the celebrations, Harry Judd posing naked. because nothing says happy birthday better than a naked man.

The cake is absolutely atrocious but I bet nobody is paying attention to sugar right now ... Enjoy more preview after the jump.

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Continue reading "Harry Judd - McFly - In His Birthday Suit For Attitude 20th Anniversary Issue" »

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